Website Design – What Makes It So Good?
It is vitally important to know that good websites are what keeping people from coming back when working on a new website for your business regardless if it is small or big. However, what makes it good will still vary on individual preferences. To give you an example, some make it usable while others are giving more emphasis on its appearance. If you’ll be able to meet all criteria for what’s deemed important to website design, then expect yours to be great.
Number 1. Appearance – no one wanted a website that looks dull or too flashy as it is a sure fire way of turning people’s attention away. As a matter of fact, the best website design is achieved by being able to strike a balance between a site that looks too fancy and boring.
Colors may be used as well in drawing emotional attachment from people which in turn could improve their willingness to make a transaction to your site. As a matter of fact, psychology of colors is proven to work and is being used by professional website designers in order to manipulate message to its visitors. As for the design, it shouldn’t look too complicated or confusing rather, it ought to resemble the business and at the same time, to what services and/or products you’re offering.
Number 2. Website purpose – before you start working on website development, you’ll need to set the objectives and ask yourself on how you want your visitors to benefit from your site. The content of the website has to be kept updated regularly and mind you because it is fairly easy to tell whether the site is updated or not. This will reflect negatively on the business as the homepage works like a resume. You want the content of your site as well to reflect the main objective and to what it is that you’re trying to do.
Number 3. Usability – mainly because of the fact that the internet has got massive amount of information, grasping other people’s interests and attention to make them stay longer on your site is quite difficult. Among the biggest turn offs for a website visitor is its poor visibility. This is exactly the reason on why there are countless of web designer and developers who make sure that the site they’re working on is navigable and user friendly.
Try talking to a web developer regarding the design of your website and they’ll tell you that it shouldn’t take more 4 clicks to reach a specific section of your page. Rather, professionals make sure that they’re applying a general rule of reaching to designated sections in no more than 2 clicks.